As the father of a newborn whose only current desire is to spend as much time as possible with his Mama (and will scream like a banshee when denied), I am asking the scientific and fragrance communities to create the following:

Eau de Mama

Eau de Mama - A New Fragrance

Eau de Mama combines the sweet smell of a mother’s comforting¬†embrace with the slightest hint of fresh breast milk to create the perfect formula for any father or care giver longing to hold and be loved by their child.

Eau de Mama, for those who are not Mama.

Eau de Mama is sold at Neiman Marcus and other fine retailers.

Please Note: Eau de Mama does not guarantee your child will love you at any point during his or her development. This fragrance is only meant to be used during times of pure desperation which can be every time you hold your child.